SM City Davao

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Address: Quimpo Boulevard corner Tulip Drive,Ecoland Subd., Davao City, PHILIPPINES Telephone # 082.297.6998 Fax # 082.297.5500

Friday, August 19, 2011

SM's Trajes de Boda los Hijos de Davao


To almost any culture, weddings are one of the most celebrated occasions. It is said that women are most beautiful on her wedding day.


The bride is expected to wear her best dress which may vary in hue depending on the cultural background. In Filipino weddings, much detail and attention is afforded the bride’s dress, also traditionally called ‘traje de boda.’ Over the centuries, brides continued to dress in a manner befitting their social status—always in the height of fashion, with the richest, boldest materials.


In time for the celebration of Kadayawan, SM City Davao in cooperation with the Philippine Women’s College showcased the wedding dresses of Davao’s finest brides from the Hijos de Davao. Every piece, a masterwork crafted by the country’s most celebrated designers—Inno Sotto, Pitoy Moreno, Malu Veloso, Patis Tesoro, Louie Mamengco, Rajo Laurel, Roy Gonzales of Jean Patou and Davao’s very own Juliet Pamintuan.


The exhibit runs until August 21 at the SM Davao Event Centre.

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