Tell your story and win a prize!

Click HERE for more details.

It is your turn to be our tour guide and share with us the attractions, festivals, history, culture, and lifestyle of your hometown in The Philippine Star and SM’s My City, My SM Contest. Simply let us know why you love your city and why you love the SM mall in it — in a photo essay — and get a chance to win exciting prizes from SM and Sony Ericsson.

The contest will run from April 4 to July 31, 2010. You can join by simply sending an e-mail of your photo essay to pstar_smmycity@yahoo.com.

Or write to us at the following addresses:

The Lifestyle Section

The Philippine Star

R. Oca, Jr. and Railroad Streets

Port Area, Manila

or

The Publicity Department

SM Retail, Inc. Building C, SM Corporate Office

J.W. Diokno Avenue, Roxas Boulevard, Pasay City

SM will choose one lucky winner per week, who will be entitled to P5,000 worth of SM Gift Cards, and whose write-up will be published in the Lifestyle section of The Philippine Star. Winners can claim their prizes from SM’s Publicity Department at Building C, SM Corporate Office at J.W. Diokno Avenue, Roxas Boulevard, Pasay City.

There will also be a Special Category for photo essays using a camera phone, wherein winners will be awarded one of six Sony Ericsson phones. Five winners will each be entitled to a C510 Cyber-Shot phone with the famous smile shutter and intuitive zero-click access to Facebook. One also has a chance to winning this category’s grand prize — the Sony Ericsson Vivaz, the second installment in a new family of communication entertainment phones that introduces HD video capabilities in the portfolio.

The My City, My SM contest is a joint project of SM and The Philippine Star with support from Sony Ericsson.